If you write your content so that it naturally “reads very well,” you will naturally earn some bonus for having created quality content.
That I mean content…that reads well to a human being.
Use moderation in everything you do. One of the things you need to understand is that “theme based” search engines like Google, are actually using a measure of artificial intelligence (AI) to measure how well your article “reads” based on the context of your page and all of the overall data that a search engine has gathered concerning a specific topic.
Artificial intelligence better known as LSI or Latent Semantic Indexing is all about how well the the supporting content and text (other than the keyword phrase) matches the theme of your page. The better your content reads to a human being, the better you will tend to do. This is a natural bonus for people who invest their time in creating well- written, useful content that engages the visitor and satisfies the reason why they searched in the first place.